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Reasons keeping Indian smartphones affordable in India

Over the years, the size of the smartphone markets around the world is shrinking, and the Indian smartphone market seems to be the only market poised to grow big time. Globally reputed brands such as Xiaomi and Samsung are best selling mobile, making the most of the market in India; the world’s second largest at the moment. 

The presence and growth of other brands such as Realme, Vivo and Oppo further suggest that there is a huge competition among smartphone companies in India. They are battling out to win a significant share of the market. Xiaomi is the industry leader in India, followed by Samsung, Vivo, Realme and Oppo.

One thing that has become consistent in the Indian market for smartphones is the aggressive launching of devices from these brands and more and affordable pricing. 

Yes, the best selling mobile phone under 10000 has now all the features that were a dream a few years before and available only in the premium range of phones. 

Of course, it is a good sign for customers who can now compare devices across brands and then pick the best. But, what are the reasons behind the affordable pricing of smartphones in India? Let’s know about it in this post! 

  • Make in India initiatives

When Xiaomi entered India in 2014, it had to import the devices from China, which led to an increase in the pricing of phones. The company then joined ‘Make in India’ initiative of the Indian Government and started making devices in India. Therefore, it slashed the cost of production and made it possible for the company to reduce the price. It passed on the benefits to customers in the form of affordable smartphones. Xiaomi could launch amazing smartphones under 20000 such as Redmi Note 7s, Redmi Note 7 Pro, and recently the Redmi 8 series. 

  • Less margins for leading companies 

Leading mobile phone companies such as Xiaomi kept margins as less as 5%, and it was able to provide its phones at lower prices. It also emphasized on selling a higher number of devices so that the overall profit becomes more. It kept the company in profits even after offering mobile phones at lower prices. 

  • Intense competition among brands 

One of the significant reasons behind the launching of smartphones at affordable prices in India could be attributed to the huge competition among leading brands. When a company launched a phone at a lower price, then others even followed suit. Others who did not follow this marketing model had no options, but to perish soon. 

These were the most vital of the reasons for making the Indian smartphones super affordable. If you were looking to bring home mobiles under 20000, then here are a few of the best options available in India. Have a look: 

List of best selling mobiles under 20000 in India 

Redmi Note 7 Pro 

  • 4 GB RAM + 64 GB ROM, expandable up to 256 GB
  • 6.3 inch FHD+ DotNotch display 
  • 48MP + 5MP dual rear camera  
  • 13MP front camera 
  • Qualcomm Snapdragon 675 AIE processor
  • Splash Proof – protected by P2i 
  • Quick Charge 4.0 support 
  • 4000mAh battery 

Price in India – Rs.14,000. 

Vivo Z1 Pro 

  • 4 GB RAM + 64 GB ROM, expandable up to 256 GB
  • 6.53 inch FHD+ FullView display 
  • 16MP + 8MP + 2MP triple rear camera  
  • 32MP front camera 
  • Qualcomm Snapdragon 712 AIE processor 
  • Face Unlock 
  • Triple card slot 
  • Fast charging 
  • 5000mAh battery 

 Price in India – Rs.15,000. 

Vivo Y15

  • 4 GB RAM + 64 GB ROM, expandable up to 256 GB
  • 6.35 inch HD+ DewDrop display 
  • 13MP + 2MP + 8MP triple rear camera  
  • 16MP front camera 
  • MediaTek Helio P22 processor 
  • 5000mAh battery 

Price in India – Rs.15,000. 

  • Oppo K1 
  • 4 GB RAM + 64 GB ROM, expandable up to 256 GB
  • 6.41 inch DotNotch AMOLED display 
  • 16MP + 2MP dual primary camera 
  • 25MP front camera 
  • Qualcomm Snapdragon 660 processor
  • In-display fingerprint sensor 
  • 3600mAh battery 

Price in India – Rs.14,000.
The best selling mobiles under 20000 are now showcased, which you can buy without hampering your budget.  


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